Logo Shapes

For this Free Assembly collection, we created a visual direction that felt larger than life — giant, custom-made logo shapes that set the scene for an epic, airy outdoor shoot. Plus a refreshing mix of models that represents the inclusive essence of the brand. No one had ever seen fashion like this from Walmart, presented so confidently.
Free Assembly, Spring '21, Women's 970x250 display banner
Free Assembly, Spring '21, Men's 300x600 display banner
Free Assembly, Spring '21, Catalog spread